Custom Demi-Permanent Colour Set

Experience made-to-order custom hair colour, individually crafted by a colourist to achieve your ultimate hair colour goals. With the option of demi-permanent colour and your kit includes your unique-to-you colour, personalised instructions, and everything you need to colour at home.

4.2 RATING

+90,000 REVIEWS

Custom Demi-Permanent Hair Colour Set

Why Does Custom Matter?

Because every facet of your individual experience is designed specifically for you. Your personal colourist will factor in your colour goal, photos, profile, and hair history to precisely craft your colour and assign your developer strength. Plus, features like hair length and colour background play into how your application instructions are personalised. We’ve leveled up on our personalisation of your hair colour formulas, so you can now choose between Permanent, Ammonia-free Permanent, and Demi-Permanent hair colour.

Even the bottle itself is individually dispensed with your unique formula, and is labeled with your name, your Formula ID, and the date we made it.

Award Winning Hair Color

         RICH, LONG-LASTING COLOUR.
Never premixed or pre-made, our Demi-permanent hair colour formulas offer beautiful colour that lasts up to 24 washes. How? Our colour is formulated and tested by our in-house cosmetic chemists who specialise in beauty and the science of hair colour.

           PROFESSIONAL RESULTS.
We've developed pro-inspired tools that'll help you colour at home with skilled precision. Combine that with your personalised instructions and online access to expert tips, and you've got salon-worthy  hair colour at home.

CREATE MY CUSTOM COLOUR NOWCREATE MY CUSTOM COLOUR

One-on-one pro guidance.

With licensed, human colourists (yep, real people) who listen to your needs.

Get Your Demi-Permanent Colour Just Right

Discover what our licensed colourists and precise, customised colour can do for you—100% colour happiness guaranteed.

CREATE MY CUSTOM COLOUR

Our extensive team of professional, licensed colourists hail from critically-acclaimed salons and beauty institutes. They individually review your profile, craft your Colour Set, and are available to call when you need extra guidance.

Our extensive team of professional, licensed colourists hail from critically-acclaimed salons and beauty institutes. They individually review your profile, craft your Colour Set, and are available to call when you need extra guidance.

With licensed, human colourists (yep, real people) who listen to your needs.

CREATE MY CUSTOM COLOUR

Get your exact demi-permanent colour at home for only £22.00

CREATE MY CUSTOM COLOUR

Get Your Colour Just Right

Get your first custom hair colour for only £22.00

What's Inside:

  • Your Custom Hair Colour (Available in Permanent, 0% Ammonia Permanent, and Demi-Permanent formula options.)
  • Developer & 2 pairs of Non-Latex Gloves info
  • First order gift: Tint Brush for professional application.
  • Classic Shampoo & Conditioner Packettes
  • Stain Guard & Stain Remover
  • Personalised instructions
  • Access to a personal licensed colourist

What's Inside:

  • Your Custom Hair Colour (Available in Permanent, 0% Ammonia Permanent, and Demi-Permanent formula options.)
  • Developer & 2 pairs of Non-Latex Gloves info
  • First order gift: Tint Brush for professional application.
  • Classic Shampoo & Conditioner Packettes
  • Stain Guard & Stain Remover
  • Personalised instructions
  • Access to a personal licensed colourist

Discover what our licensed colourists and precise, customised colour can do for you—100% colour happiness guaranteed.

Get your first custom colour for only £22.00

Total Game Changer!

After swearing myself to professional colour only, I finally tried eSalon when my greys made maintaining my red colour too expensive. I just accepted the idea that I wouldn't love it as much as my salon colour, but the savings would be worth it. I was so wrong...I actually love my eSalon colour MORE than my expensive salon colour! The instructions were clear (although each section took longer than they said it should) and the colour is beautiful, rich, and natural-looking (tough for red!). I can't believe eSalon pulled it off, but I'm a total convert.

Stacey M.

POSTED BY:

POSTED BY:

Rebecca R.

Better Than I Expected!

I was really nervous since I wasn't 100% sure on the colour when I placed the order. I figured if worse comes to worse, I would just run out and buy a different colour if I didn't like it. When I put it on, the first thing I noticed was that it didn't make my head burn like drug store colour does. Not only that but my eyes didn't burn either. The instructions were super easy to follow and although I was a little intimidated at first, by then end of it, I was feeling great. When I washed the colour out and looked at it, the colour was way better than I expected. And here I am, 4 weeks in, and my grey is still covered! I'm very happy with this purchase and can't wait to continue it.

Great Kit & Easy to Follow! 

This set/kit is incredible! First you get a beautiful pink box in the mail and then when you open it, the kit is personalised and every piece of the kit is displayed beautifully. This is the first time I coloured my own hair and this kit made it so easy. I love it! I think the great reviews you read about don't really convey how really great and easy it is!

POSTED BY:

Lisa M.

After swearing myself to professional colour only, I finally tried eSalon when my greys made maintaining my red colour too expensive. I just accepted the idea that I wouldn't love it as much as my salon colour, but the savings would be worth it. I was so wrong...I actually love my eSalon colour MORE than my expensive salon colour! The instructions were clear (although each section took longer than they said it should) and the colour is beautiful, rich, and natural-looking (tough for red!). I can't believe eSalon pulled it off, but I'm a total convert.

POSTED BY:

Stacey M.

Total Game Changer

I was really nervous since I wasn't 100% sure on the colour when I placed the order. I figured if worse comes to worse, I would just run out and buy a different colour if I didn't like it. When I put it on, the first thing I noticed was that it didn't make my head burn like drug store colour does. Not only that but my eyes didn't burn either. The instructions were super easy to follow and although I was a little intimidated at first, by then end of it, I was feeling great. When I washed the colour out and looked at it, the colour was way better than I expected. And here I am, 4 weeks in, and my grey is still covered! I'm very happy with this purchase and can't wait to continue it.

POSTED BY:

Rebecca R.

Better Than I Expected!

This set/kit is incredible! First you get a beautiful pink box in the mail and then when you open it, the kit is personalised and every piece of the kit is displayed beautifully. This is the first time I coloured my own hair and this kit made it so easy. I love it! I think the great reviews you read about don't really convey how really great and easy it is!

POSTED BY:

Lisa M. 

Great Kit & Easy To Follow 

Real people. Real gorgeous hair colour.

Real people. Real gorgeous hair colour.

£22.00

£27.50

NEW CLIENT SPECIAL WITH COLOUR PLAN

SINGLE ORDER

CREATE MY CUSTOM COLOURCREATE MY CUSTOM COLOUR
×

Cookie Settings

When you visit any website, it may store or retrieve information on your browser, through cookies or similar technologies. This information might be about you, your preferences or your device. The information can give you a more personalised web experience. Because we respect user preferences, you can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. Please note that blocking some types of cookies may impact your experience of the site and the services we are able to offer.


Manage Cookie Preferences

Under applicable privacy laws, you have the right to opt-out of (a) the “sale” of your personal information to third parties, (b) the sharing of personal information for cross-context behavioural advertising, and (c) processing for purposes of targeted advertising. Cookies under this heading collect information for analytics, personalised experiences, and for targeted advertising (including on social media). You may exercise your opt-out right with respect to data shared by these cookies by using this toggle switch. If you opt out, we will not be able to offer you personalised ads using data these cookies would have collected. For further ways to exercise opt-out rights, visit our Privacy Policy and CA Privacy Notice.

Functional

Always Active

These cookies are necessary for the website to function and cannot be switched off in our systems. They may be set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling out forms. They may be set by us or by third party providers whose services we have added to our pages. By using this site, your data may also be transferred to countries outside the European Economic Area without an adequate level of data protection. You may not be able to exercise your rights in relation to the data and state authorities may have access to this data. You can set your browser to block or alert you about these cookies, but some parts of the site may not then work.

  • Processor
  • eSalon
  • eSalon
  • Zendesk
  • Cloudflare
  • Cloudflare
  • Cloudflare
  • Unbounce
  • Unbounce
  • Cookie
  • es_id
  • esalon[*]
  • __zlcmid
  • _cflb
  • _cf_bm
  • _cfduid
  • ubvs
  • ubvp
  • Purpose
  • Session management
  • Session management
  • Online chat
  • Session affinity
  • Bot management
  • DoS security
  • Session management
  • Session management
  • Lifetime
  • 3 years
  • 1 year
  • 1 year
  • Session
  • Session
  • Session
  • 1 year
  • 1 year

Analytics

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. If you do not allow these cookies we will not be able to monitor its performance using these cookies.

  • Processor
  • Mixpanel
  • Google Analytics
  • Google Analytics
  • Google Analytics
  • Google Analytics
  • Google Analytics
  • Google Analytics
  • Google Analytics
  • Google Analytics
  • Google Analytics
  • Google Analytics
  • Google Analytics
  • Cookie
  • mp_*_mixpanel
  • _ga
  • _gid
  • _gat
  • AMP_TOKEN
  • _gac_*
  • __utma
  • __utmt
  • __utmb
  • __utmc
  • __utmz
  • __utmv
  • Lifetime
  • 2 years
  • 2 years
  • 24 hours
  • 1 minute
  • 30 second - 1 year
  • 90 days
  • 2 years
  • 10 minutes
  • 30 minutes
  • Session
  • 6 months
  • 2 years

Marketing

These cookies may be set through our site by us and/or our advertising partners, including social media companies. They can be used to build a profile of your interests based on the browsing information they collect from you when you visit a website, which includes uniquely identifying your browser and/or internet device and show you relevant content or adverts on our and other sites.

  • Processor
  • Meta
  • Meta
  • Meta
  • Meta
  • Meta
  • Meta
  • Meta
  • Meta
  • Meta
  • Meta
  • Meta
  • Meta
  • Meta
  • Bing
  • Bing
  • Bing
  • Bing
  • Bing
  • Bing
  • Bing
  • Bing
  • Bing
  • Bing
  • Bing
  • Bing
  • Google Ads
  • Google Ads
  • Google Ads
  • Google Ads
  • Google Ads
  • Google Ads
  • Google Ads
  • Google Ads
  • Google Ads
  • Google Ads
  • Google Ads
  • Pinterest
  • Pinterest
  • Pinterest
  • Pinterest
  • Pinterest
  • Pinterest
  • Pinterest
  • Pinterest
  • Pinterest
  • Reddit
  • Reddit
  • Reddit
  • Reddit
  • ShareASale
  • Sailthru
  • Sailthru
  • Sailthru
  • Attentive
  • Attentive
  • Attentive
  • Attentive
  • Awin
  • Awin
  • Cookie
  • c_user
  • xs
  • sb
  • dbln
  • datr
  • csrf
  • fr
  • _fbp
  • _fbc
  • oo
  • presence
  • dpr
  • wd
  • _uetmsclkid
  • MUID
  • MUIDB
  • SRCHUID
  • SRCHD
  • SRCHHPGUSR
  • ULC
  • _RwBf
  • MR
  • MR2
  • _EDGE_S
  • _SS
  • NID
  • SID
  • IDE
  • ANID
  • DSID
  • FLC
  • AID
  • TAID
  • _gac
  • es_id
  • _gcl
  • _pinterest_sess
  • _pinterest_ct
  • _pinterest_ct_mw
  • _pinterest_ct_rt
  • _auth
  • _b
  • _ga
  • _derived_epik
  • _pin_unauth
  • token
  • d2_token
  • session
  • reddit_session
  • shareasaleSSCID
  • sailthru_hid
  • sailthru_content
  • sailthru_bid
  • __attentive_id
  • __attentive_dv
  • __attentive_ss_referrer
  • __attentive_pv
  • _awc_*
  • AwinChannelCookie
  • Lifetime
  • 365 days
  • 365 days
  • 400 days
  • 400 days
  • 400 days
  • Session
  • 90 days
  • 90 days
  • 90 days
  • 400 days
  • 30 days
  • 7 days
  • 7 days
  • Persistent
  • 7 days
  • 2 months
  • 2 years
  • 2 years
  • 3 months
  • 3 months
  • 3 months
  • 7 days
  • 7 days
  • Session
  • Session
  • 6 months
  • Persisten
  • 30 days
  • Persistent
  • Persistent
  • Session
  • Persistent
  • Persistent
  • 2 years
  • 90 days
  • 90 days
  • Session
  • Persistent
  • Persistent
  • Persistent
  • 45 days
  • Persistent
  • 2 years
  • 1 year
  • 1 year
  • 2 years
  • 2 years
  • Session
  • Session
  • 1 year
  • 1 year
  • Persistent
  • 3 hours
  • Persistent
  • 30 days
  • 30 minutes
  • 30 minutes
  • 1 year
  • 30 days